Dear loyal waffle lovers,
It breaks my heart to officially announce that I was forced to close the waffle truck down.
As some of you already know, this journey started over four years ago for me. After spending my younger years overseas, I made it my mission to share my love of the authentic Liege Waffle experience starting here in Maryland and on the East Coast. I started the business by taking a leap of faith as many entrepreneurs would. I sacrificed and worked hard - often times sun up to sun down to make my dream a reality. My four-year journey has been a bitter/sweet experience. I accomplished quite a bit in a short period of time; however my dream was cut short due to complications regarding my waffle truck not being properly constructed.
One may have noticed there was a decline in our schedule leading to the official closure of the truck last year. Many of you have voiced your concerns regarding the whereabouts of the waffle truck and/or have continued sending truck requests. The problem has been the truck itself. It turns out it had numerous design defects, one of which resulted in a serious injury to me; however, I continued to push through the unfortunate circumstances. The final straw came just after my first year in Howard County. I was prepared to make my transition with my waffle truck to operate full-time in D.C., as planned. Upon further inspection, my waffle truck did not comply with D.C. food truck regulations, although the truck manufacturer had promised me that it did comply with those regulations. . This was devastating news and one of the worst moments in my life when I realized I had been misled and lied to about the truck meeting the requirements to operate legally in D.C. The mistakes made in the manufacture of the waffle truck could not be fixed. I would have to start from scratch with an entirely new truck. I was left with no choice but to close the waffle truck down.
In spite of having to close down my business because of the problems I could not fix with the waffle truck, I have many wonderful memories. I am so grateful for all those who have supported my small business from the very beginning. I want to thank my family and friends, all of my many wholesale clients across the East Coast, The Baltimore Sun, Howard County Times, HowChow Blog , HCC TimesPathways Magazine , and 99.1 WNEW for their wonderful feature stories about my waffle business I also want to thank Entrepreneurial/Business team of Professors for sharing my journey and business model/website for my fellow aspiring entrepreneurs, Howard Community College, Sodexho, University of Maryland and UMD TedX, and Howard County Schools. I also want to give special thanks to all of those who invited me to bring my waffle truck to festivals, community celebrations, corporate catering events, as well as my many regular customers, private event clients, and all those who tracked the waffle truck down at our waffle stops. I enjoyed being invited to all the entrepreneurial events and helping to mentor and motivate other students to become entrepreneurs.
Life is full of unexpected circumstances. I trust that this will make me a better businesswoman in the future. I may have to close things down for now, but eventually when all is settled I will return to my entrepreneurial calling and I look forward to it.
CEO and Founder La Pearl Waffles, LLC